EVENTS

Parade/Remodeling/Street/Tour of Homes
Home Show/Trade Shows
Tickets
Professional Sales
Graphics

Click on a cover to view an example:

"E&M Consulting was a great partner in the production of our Fall Festival of Homes. We had recently made a staffing change and in spite of a compressed timeframe, they were still able to double the builder participation and profitability of the event - increasing the gross revenue by $86,000. We utilized the additional funds to do both a newspaper tab, as well as a full color coffee table publication, doubling our marketing/media efforts for this event. We were amazed at how successful E&M was at involving members who had not participated in Association events for years. Their persistent but professional sales approach was well received by our members. After this experience, we contracted with them to support our Premier Home Improvement Show (they sold a record 153 booths in 3 days) and will have them back for next year's Fall Festival of Homes. I would highly recommend E&M Consulting if your association is looking for outstanding results from your events or publications."

-- Joel White, Executive Officer Parade of Homes, Spokane Home Builders Association

PARADE / REMODELING / STREET / TOUR OF HOMES

E&M is the leading company for Parade/Remodeling/Street/Tour of Homes Events and publications. With experience in over a hundred events for Associations across the Country, E&M brings the knowledge, expertise, experience and just plain grit to make your event successful.

In 2008 alone, E&M started 9 first time Parade of Homes for Associations - ranging from builder entries in the 30’s to the first Memphis Parade of Homes with 162 home entries. E&M parade events have raised millions of dollars for Associations across the Country.

Whether your Association is looking to just have an award winning publication or a company that has the experience to bring your Event and/or Publication to the next level, E&M provides the winning solution.

Event Management

Set up builder Entry Guidelines
Set up sponsorship program
Assist in Media contacts and media program
Contact all builder members to participate
Contact all members to sponsor or advertise
Create advertisements, builder information, sponsor ads, etc.
Set up FTP upload site for builder information
Send out all proofs for builder pages and advertisements
Assist in gathering promotional material for publications
Consult in signage, media buys, etc.
Create Event Publication
Create Event Website

Actual Results

A few of our successful results:
- E&M recruited and signed 161 builders for the first ever Mid-South Parade of Homes.
- E&M more than tripled the number of builders participating in the Parade of Homes “Around the Lake” for the New Orleans Area.
- E&M grossed $1,100,000 for the NE Ohio Parade of Home over 2 years!
- E&M netted the Spokane Parade $200,000+ over 2 years, which was used to increase the media buy. The 2007 Fall Festival had record attendance – chairperson sold 3 houses 1st weekend.
- E&M parade books and the sponsorship for the advertising revenue has netted $465,000+ to Associations.
- Click on Jon Luther Reference Letter
- Click on Don Caylor reference letter
- Click on Kendall L. Buck reference letter
- Over 100 Association references – just ask your fellow EO’s about E&M!

Mapping

E&M is a cartographic company as well as a publishing company – as 130+ associations across the country already know – we know maps! E&M digitally creates all the maps within the publication and flyers. Detailed inset maps can be created for each builder page to be used in the publication and on the Tour of Homes website.

Graphics

E&M can design a logo for your parade/tour of homes
We provide multiple magazine cover choices for you to choose from.
A mock-up will be sent to your Association for review, as well as a final mock-up with changes for final approval.
We create advertisements for members and provide all advertisers with a full-color proof of the ad.
We utilize a six-step method to ensure sign-offs.

Sales

E&M increases advertising revenue by 20-125% on all parade/tour publications from previous years’ publications published by other companies.
E&M brings an experienced sales and consulting staff to your location. All E&M sales staff has worked on 100+ association publications and events.
E&M sales staff is known for their thorough, profession and courteous sales.
We assist in getting new members and builder participants – one recent parade increased builder participation by 300%.

Publication Specifications

We will customize your publication to meet your Association, committee and members needs.
All of our Publications are full-color, magazine-quality publications and have an excellent shelf life.
E&M parade books range from full to third pages for the builder pages.
All of our publications are perfect bound if they are large enough. Different options are available.

Web

We provide a website that includes an online parade/tour of homes map, sponsor logos and additional parade/tour information for viewers.
A builder upload site can be set up for your builders to upload their home information, which has saved HBAs thousand of hours in staff time.
E&M created and hosted 60+ event websites some with 200+ pages .

Association Time Savings

Associations have commented that E&M’s commitment to service, consistent follow up through their six step method and on time deadlines, reduced staff time by over 50% while increasing the quality of the product and the bottom line.