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QRCA VIEWS
SPRING 2016
www.qrca.orgSenior Consultant and Futurist at the Copenhagen Institute
for Future Studies, Tamira will help attendees understand
and leverage the megatrends at work in the world.
Partners
QRCA’s Partners for the Worldwide Conference include:
• The Association for Qualitative Research (AQR)
• ESOMAR World Research
• GreenBook
• Marketing Research and Intelligence Association/L’Associ-
ation de la recherché et de l’intelligence marketing (MRIA/
ARIM)
• Quirk’s Marketing Research Media
Register
Register today at
www.qrca.org/Vienna2016.As a reader
of QRCA’s VIEWS magazine, be sure to include the code
PROMO15 at checkout to save 15%. The Qualitative
Research Consultants Association is a truly international
organization. To encourage that diversity, QRCA offers a
25% discounted rate for qualitative researchers in those
countries with a per capita GDP of less than $30,000.
Information on per capita rankings is available at the
CIA
World Fact Book
. QRCA also offers special rates for
students/recent graduates and for our partner organizations.
For full pricing options, visit the QRCA conference page on
our website:
www.QRCA.org/Vienna2016We look forward
to seeing you in Vienna!
Hotel
Vienna Marriott Hotel
Parkring 12A, 1010 Wien
Vienna, Austria
Located right in the heart of Vienna on the famous
Ringstrasse, the 5-star Vienna Marriott Hotel offers luxury,
sophistication and convenience. Key amenities include
high-speed internet, a fitness center and pool, plus in-house
restaurants. You’ll be just steps from the Stadtpark, and
landmarks such as the State Opera House and Imperial
Palace are less than a mile away. Visit the Worldwide Con-
ference site for a link to make your reservation.
Follow us on Twitter: #WWQual and @WWQual
Michelangelo was, arguably, the
greatest artist of the Renaissance.
Thousands flock each year to see
his David sculpture – a mammoth
and gorgeous work that beautifully
conveys the mix of strength and
trepidation in this young man as
he prepared to face his biblical
foe, Goliath. Michelangelo evokes
intense emotions. He taps into the
human spirit. We treasure his works for their honest power.
If he was still around today, there’s a good chance Michel-
angelo would be heading to Vienna this April. Not just to
admire the wealth of art throughout this center of culture. In
addition to the 37 other stimulating, edgy sessions, he’d get
to hear Dr. Maria Kreuzer present her work on Multi-Sen-
sory Sculpting, which would be right up his alley.
Maria will demonstrate how Multi-Sensory Sculpting is a
powerful tool for eliciting human emotions and deep-seated
ideas because it lets people go beyond the verbal — by creat-
ing their own sculptures. And just like Michelangelo’s David,
these sculptures illuminate something profound about us.
For the rest of us, who may not be quite as artistically
gifted as Michelangelo but who value the power of
non-verbal qualitative tools, Maria’s work on Multi-Sensory
Sculpting will challenge and inspire.
NOT FOR ARTISTS ONLY
SCULPTURE:
A Lot Can Change in 3 Days
CONT INUED